GameStop has announced the long-awaited debut of its online marketplace for non-fungible tokens (NFTs).

Video game retailer GameStop has spent the last year undergoing a tech-centric transformation, with a premium NFT marketplace being at the core of this transition. This newfound interest for the brick-and-mortar was initially revealed through job postings alluding to blockchain developments at the company dating back to April of 2021.

GMEdd.com first unearthed the existence of GameStop’s Official NFT project one month later, in May 2021, upon discovering a website that didn’t detail much besides a potential slogan for the project, and ever since then investors have speculated what GameStop NFT entails.

By October 27th, 2021, GMEdd.com published source code that revealed Loopring, an Ethereum Layer 2 Protocol, had been hard at work building GameStop an NFT Marketplace of their own.

Loopring’s GitHub Code from October 2021.

Prior to this, digital breadcrumbs had led us to that same point, detailing how Loopring’s technology could power a bridge of traditional e-commerce and blockchain and engineer the revolution of gaming.

Power to the Players 

On Monday, GameStop launched a feature-packed NFT Marketplace. The platform, which is now open to the public for beta testing, allows users to connect their own digital asset wallets, including the recently launched GameStop Wallet, the company said in a press release. 

GameStop NFT’s wallet selection page.

Users will now be able to buy, sell and trade NFTs of virtual goods with near-zero fees. Over time, the marketplace will expand to offer other features such as Web3 gaming, GameStop said.

Since the GameStop Wallet and NFT Marketplace is still in beta, users might find performance issues or bugs which they can report to the blockchain team.

Creators can apply to sell their art on the NFT Marketplace by clicking the “create” button on the homepage. GameStop states the team typically replies to applicants within 2 weeks, and if not, creators can re-apply.

For beginners, the GameStop NFT marketplace has a detailed learn page with FAQs & video tutorials. 

GameStop NFT’s Frequently Asked Questions Page

The marketplace currently features 239 NFT collections and 53.3k NFTs, which were manually approved in advance by GameStop’s blockchain department to ensure originality and quality.

When exploring the newly-released marketplace, users can filter by four NFT types: html, image, model, or video. 

The html category includes NFTs that are interactive. For example, art that changes color or makes sounds when clicked, interactive story books, and mini-games.

GameStop NFT’s selection of interactive NFTs

The image category is what most NFTs are right now, featuring art that people can buy, sell, and trade, while supporting the creators. 

The model category features 3D art and provides all the files you will need to use them with AR software, while the video category is more self-explanatory.

To celebrate the launch, GameStop NFT gave a commemorative NFT to the 34 blockchain team members designed by Spike.

GameStop NFT’s commemorative NFT to mark the beta release.

The numbers

Within 24 hours of launching, GameStop NFT achieved over $1,500,000 in volume across 45,000 transactions. 

GameStop NFT’s top 10 collections are MetaBoy, Ordinary NFT Cards, Power 2 The Apes!, CYBER CREW, Genesis, Player Gloves, PXL Toys, The Roaring 20s, Bombatomics, and Animal Arcade.

GameStop NFT’s Stats Page

The most popular collection has been “MetaBoy,” a collection of 10,000 unique algorithmically generated characters that bring the love of gaming, pixel art and technology together.

Similar to trading cards, MetaBoys are pixel figures with differing traits that merge together to create unique avatars.

Since launch, MetaBoy has sold over $600,000 in volume, selling out of the initial primary price of ~$55. Now, MetaBoys are trading with a $250 floor as gamers and collectors alike join in on the craze.

GameStop NFT’s MetaBoy Page

Explore

GameStop NFT is finally here, and readers should explore the platform themselves to see what the wait has all been for. 

With more integration to come, the GameStop blockchain group’s work is far from over, and GMEdd will continue to cover the latest news and research.


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Sources: GameStop NFT

GameStop’s crypto wallet is here, marking the company’s realization of the transition from a retailer into a technology company.

GameStop has announced the company’s much-anticipated release of the GameStop Wallet, a digital asset wallet that allows gamers and others to store, send, receive and use cryptocurrencies and non-fungible tokens across decentralized apps without having to leave their web browsers.

GMEdd.com’s Discord was first to notice the release of the GameStop Wallet at 7:05 PM EST on Sunday, thanks to a bot that searched the Chrome Extension Store every 5 minutes for new search results under ‘GameStop’. Readers can join the GMEdd.com chatroom to be at the forefront of crowdsourced research by visiting GMEdd.com/chatroom.

The GameStop Wallet is a self-custodial Ethereum wallet. The wallet extension, which can be downloaded from the Chrome Web Store, will also enable transactions on GameStop’s NFT marketplace, which is expected to launch in the second quarter of GameStop’s fiscal year.

The GameStop Wallet Beta allows users to trade and transfer digital assets on both Loopring Layer 2 (L2) and Ethereum Layer 1 (L1) under the same wallet address. L2 offers users transaction fees as low as 0.1% of Ethereum L1’s exorbitant gas fees.

What does the GameStop Wallet do?

The GameStop Wallet isn’t just an ordinary crypto wallet.

Harnessing the power of Loopring’s zkRollup – an Ethereum Layer 2 scaling protocol – GameStop gives users low cost and fast transactions, with Ethereum security, opportunity, and global reach. This allows users to reduce gas fees and network congestion, while always remaining in control of their funds.

Images from GameStop Wallet’s Chrome Extension Store page

GameStop states that the Wallet is “great for n00bs and power-users alike,” and that GameStop Wallet can be your homebase and portal into the world of Ethereum.

The wallet is also connectable to the wide ecosystem of Ethereum dApps, “including GameStop NFT – a marketplace to buy digital goods!”

Available now at wallet.gamestop.com, users are prompted to create a new wallet or recover an existing wallet with their 12 word seed phrase.

Screenshot of GameStop Wallet Beta’s launch screen as of May 23rd 2022.

During the four step wallet creation process that involves writing down a 12 word seed phrase and setting a password, the Wallet states that “Loopring Layer 2 is preferred for higher transaction speeds and lower fees.”

In October 2021, GMEdd.com first followed digital breadcrumbs to conclude that GameStop was partnering with crypto technology company Loopring to power a bridge of traditional e-commerce and blockchain. Days later, GMEdd.com published source code that revealed Loopring was in-fact hard at work building GameStop an NFT Marketplace of their own.

Now, the speculation becomes reality.

Screenshots of the wallet creation process from the GameStop Wallet Beta Google Chrome extension.

Once the wallet is set up, users are prompted to deposit funds by buying with a card or transferring funds from an existing L1 or L2 wallet.

GameStop Wallet is GameStop’s Metamask replacement, currently the most popular hot wallet. GameStop’s offering, though, is much more complete than it’s rival’s, as GameStop recognized the value in creating a blockchain ecosystem where users don’t need to rely on third-party services.

The GameStop Wallet enables anyone to easily swap fiat into crypto and then use that crypto to purchase digital assets on GameStop NFT, all in one place, making it easier for newcomers to adopt the technology.

GameStop’s wallet and Metamask’s wallet side by side.

A quick analysis of the user interface and design of the two wallets reveals why GameStop is advertising their wallet as “easy-to-use.”

While Metamask’s wallet shows all of its features on one screen, GameStop’s wallet has an intuitive navigation bar that allows each of its four main features to have their own screen. This includes viewing of NFTs, which isn’t available in Metamask.

Two of the biggest barriers of NFT mass adoption is the complicated wallet set up process and high gas fees; GameStop’s new wallet solves both of these problems with its user friendly onboarding design and native L2 integration that eliminates gas fees.

A comparison of fees on GameStop Wallet versus MetaMask.

At the time of publication, an $11 transaction executed on Layer 2 through GameStop Wallet only costs the user $0.22 in fees, while the same transaction on Layer 1 through MetaMask costs the user between $10.07 and $19.75 in gas fees.

While MetaMask’s gas fees translate to a 91% to 179% transaction fee in this instance, GameStop is charging only 2% to complete that same transaction on Layer 2, with 1% going to Loopring and 1% to GameStop.

The development

Cyberhorsey, GameStop’s lead engineer for the GameStop Wallet, states that the app has been his baby and he’s so glad everyone loves the beautiful UX that simplifies “complicated L2 shit,” into several easy-to-follow buttons.

Tweet from Cyberhorsey on May 23rd, 2022.

GameStop had teased their Google Chrome wallet and their yet to be released iOS wallet on May 5th, when the wallet’s landing page first went live.

Prior to the wallet extension’s launch, GameStop tweeted from their new Twitter account GameStopNFT to educate their audience on the purpose of wallets, stating that “wallets are where your crypto journey begins.”

GameStop NFT’s tweet from May 22, 2022.

On Monday morning, the official GameStop Twitter account promoted the new wallet alongside GameStop’s new Twitter handle, and the announcement was met with positive responses from the GameStop community.

In preparation of the wallet’s launch, GameStop had released a new blockchain support site that contains educational articles about web3 and a contact form to open an official support ticket for questions about the new wallet.

Screenshot from support.blockchain.gamestop.com

The site answers questions such as, “What is a browser extension wallet,” and “How do I activate Layer 2?” written by GameStop Blockchain Community Manager Ryan Kagy.

GameStop also notifies users to beware of impostor profiles and websites setup to mimic GameStop Support. GameStop will only ever offer support via their Zendesk Help Center and will NEVER ask users for their Secret Phrase.

I’m new here. What is Layer 2?

If you’re wondering what all the talk about L1 and L2 is about, here’s a simple metaphor that avoids technical terms such as “zero knowledge roll ups.”

Imagine that layer 1 blockchains, such as Ethereum, are digital cities. Imagine that blockchain transactions are persons sitting in cars trying to go somewhere in the Ethereum city. Cars reaching their destination represent verified transactions.

If there’s lots of cars, congestion and traffic starts building up, so the city starts increasing gas prices to discourage people from driving. During high congestion, buying a $50 Ethereum NFT on layer 1 might cost you an additional $200 in gas fees.

Then, imagine an Ethereum layer 2 scaling solution, such as Loopring, building an elevated bullet train above the city. This elevated bullet train represents layer 2 scaling solutions which are built atop layer 1 blockchains. Individuals who were previously stuck in traffic on layer 1 can now choose to ride the bullet train that can fit thousands of people instead.

Loopring is the bullet train above the blockchain city

Since the train is fast and experiences no traffic, they all reach their destinations faster. Plus, multiple people can fit inside the bullet train, so everyone shares the costs of the ride resulting in each individual paying significantly less in fees.

There’s also the added benefit that the more people who use layer 2 scaling solutions, the less congested layer 1 becomes as well.

What now?

GameStop investors should consider downloading the chrome extension and trying it themselves. As the platform is still in beta, users are encouraged to only put in funds they are comfortable with, and consider using a ledger.

With only 69 days left for GameStop keep their promise of launching their highly anticipated NFT Marketplace by the end of Q2 on July 31, investors shouldn’t have to wait long to see the result of a year of building the most innovative offering the company has ever released.

joecomotion wrote this piece for GMEdd.com. Toast edited and contributed.